The people

What they build
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Working at Stathletes
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On the TechWaterloo stage
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About
The founding group was in graduate school and worked the business-plan competition circuit, with a stated aim of disrupting the status quo in sport with data — hockey specifically, which lagged the analytics wave that had already reached baseball and basketball. The company builds detailed play-by-play data and the analysis layer on top of it, and sells to teams and broadcasters. Co-founder Meghan Chayka used her 2017 TechWaterloo talk to make a point about who does that work: professional sport and technology share a representation problem, and the people in a founder or hiring role already hold the levers to change it. She was recruiting from the stage at the time, asking Waterloo Region technical people, women especially, to send in resumes — and put the company's headcount then at roughly 65 to 70 people.
Backers
Not established here.
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Quick answers
What does Stathletes do?
It tracks and structures hockey data — the detailed record of what happened on the ice — and builds the analytics professional teams and broadcasters use on top of it, across more than 20 leagues.
Who founded Stathletes and when?
Meghan Chayka and Neil Lane, in 2010, starting from a basement in St. Catharines while the founding group was in graduate school.
Where is it based?
The Niagara region of Ontario. Chayka is co-founder and co-CEO.