On the TechTO stage ×1
First seen on the TechTO stage in 2015. Every talk is searchable — ask the archive about Adam ↗
In their words
Before you write that line of code, get design, get people touching your product.
An MVP needs to have polish. You should have the smallest number of features possible to provide value.
Incrementalism leads to irrelevance. You need to think of what's big — take this data, see the larger picture.
Around the web ×2
Quick answers
What is Adam Epstein known for?
Co-founding Tab, a Toronto restaurant mobile-payments app acquired by Velocity Mobile in 2015. He is now co-founder and CEO of Gigi, a connected-TV advertising platform.
What is Gigi?
A Toronto connected-TV advertising buying and measurement platform focused on streaming and Prime Video, which Adam Epstein co-founded in 2023.
What did he talk about at TechTO?
Product strategy for early-stage startups — building a polished MVP, cutting to a core feature set, and avoiding incremental improvements that lead to irrelevance.