On the TechTO stage ×1
First seen on the TechTO stage in 2015. Every talk is searchable — ask the archive about Alec ↗
In their words
The conversation should be about their problems, not your product.
Spend the first 10 minutes just really getting them to explain to you how they experience whatever problem you're trying to solve.
Start learning about your users even before you start building anything, because it's a really good way to start developing these customer relationships.
Around the web ×1
Quick answers
What is Alec Levin known for?
User-research education. He co-founded SteadfastBeta, a user-research startup, and now runs Learners (formerly the UXR Collective), an online learning platform and community for UX researchers and designers, plus the UXRConf conference.
What was SteadfastBeta?
A Toronto user-research company Alec Levin co-founded to help startups figure out what their customers want and connect founders with early adopters. He presented 'How To Talk To Users' about it at TechTO in 2015.
What is Learners?
An online learning platform and community for UX researchers and designers that Alec Levin co-founded and leads as CEO; it grew out of a Toronto meetup formerly known as the UXR Collective.