On the TechTO stage ×2
Bailey Griffin of Women's College Hospital presents Making research responsive, and dare I say, cool
Watch on YouTube ↗Bailey Griffin of Women's College Hospital presents Responsive Research
Watch on YouTube ↗First seen on the TechTO stage in 2018. Every talk is searchable — ask the archive about Bailey ↗
In their words
So right now we're the first and only ambulatory academic hospital in Canada. We are the hospital to keep people out of hospital.
Companies often try to work against the current structures — example, funding. I know it's not that easy, but it's much easier to work with the system that you have than against what's happening.
But don't think that someone's going to create a new billing code so that your product works.
Quick answers
What is Bailey Griffin known for?
Running the Virtual Care program at Women's College Hospital's WIHV institute, where she helped Canadian digital health startups test whether their tools actually worked and work out who in the system would pay for them. She took the TechTO stage on it in 2018 and 2019.
What does Bailey Griffin do now?
She is a Director in the Strategy Management Office at Trillium Health Partners, working on innovative models of care and digital health transformation. Between that and Women's College Hospital she was at Accenture in health industry strategy.
What is WIHV?
The Women's College Hospital Institute for Health System Solutions and Virtual Care — pronounced 'weave'. As Griffin described it on stage, it plans, designs, implements and evaluates new models of care, and runs everything from usability testing to full clinical trials for digital health companies.
What did Bailey Griffin tell health tech founders at TechTO?
Know who your customer is versus who your user is — in a single-payer system they are often not the same person. And don't build a business model that depends on the healthcare system changing first.