On the TechTO stage ×1
First seen on the TechTO stage in 2019. Every talk is searchable — ask the archive about Étienne ↗
In their words
with every revolution in communication, well, it leads to a revolution in commerce
for the first time in the history of marketing brands have the opportunity to have one-on-one conversations with customers at scale
Around the web ×2
Quick answers
Who is Étienne Mérineau?
General partner of Telegraph Ventures, a Québec pre-seed fund, and co-founder of Heyday, the Montreal conversational-AI company acquired by Hootsuite in 2021 for about $60 million. He was Heyday's chief marketing officer and made the Forbes 30 Under 30 list in 2018.
What did he say on the TechTO stage?
At MarketingTO in December 2019 he argued messaging had become the next internet paradigm after portals, search and apps — citing 4.9 billion combined users across the top four messaging apps — and that this made one-to-one conversation, not the quarterly mass campaign, the unit of marketing.
What is Telegraph Ventures?
A Québec-based pre-seed and seed fund, spun out of Barcelona's Telegraph Hill Capital, that announced a $35 million first close in September 2025 against a $40 million target. It writes $500,000 to $750,000 cheques into roughly 30 enterprise AI companies.