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Farnel Fleurant on the TechTO stage

Farnel Fleurant

Founder & CEO, Workind

HR TechMontrealOn TechTO stages since 2024

Farnel Fleurant is the founder and chief executive of Workind, a Montreal HR-tech company whose platform gives employees a wallet of flexible wellbeing dollars to spend on what actually fits their life. Fleurant started it during the pandemic after years in marketing roles at National Bank, which became its first proof-of-concept client.

On the TechTO stage ×1

First seen on the TechTO stage in 2024. Every talk is searchable — ask the archive about Farnel

In their words

Employers were able to give money to their employees in the wallet and provide services wherever they want — it could be at home, could be at the cottage, could be wherever you are — instead of having like a food basket at the office.

TechTO, Jun 2024 · watch at 06:10

The shape that the work-life balance is different depending on who you're talking to, and we really want to help employees define their own work-life balance so they can shape what makes sense for them.

TechTO, Jun 2024 · watch at 07:05

It is probably overrated, but it is so important to start with the employees. It has to be bottom up.

TechTO, Jun 2024 · watch at 07:38
A few quotes can’t cover everything Farnel said on the TechTO stage. 1,600+ talks are searchable.Ask about Farnel

More from TechTO ×1

Quick answers

Who is Farnel Fleurant?

The founder and CEO of Workind, a Montreal employee-benefits platform. Before founding it Fleurant spent years in marketing roles at National Bank, including regional marketing lead and commercial banking marketing partner, and now also speaks and consults on workplace culture.

What does Workind do?

It gives employers a way to hand staff a flexible wellbeing budget rather than a fixed benefits package: a SaaS console plus a personal spending account and an online marketplace, covering everything from prepared meals to cultural activities to caregiver support.

What did Farnel Fleurant say at TechTO?

On a June 2024 TechTO panel Fleurant described building the platform during lockdown, when the perks that lived at the office disappeared, and argued that employee experience has to be designed bottom-up from what teams say they need rather than imposed as a programme.

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Maintained by TechTO · facts sourced and dated · last reviewed Aug 23, 2026