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Fatima Yusuf on the TechTO stage

Fatima Yusuf

Founder & CEO, ImagineCreate AI

Artificial IntelligenceOn TechTO stages since 2024

Fatima Yusuf is the founder and CEO of ImagineCreate AI, a generative-AI platform for product and fashion photography and virtual try-on that launched in 2024. A Rotman Commerce graduate and former Shopify team member, she started the company to let e-commerce brands create studio-quality imagery without a studio. She presented at TechTO in 2024.

On the TechTO stage ×1

First seen on the TechTO stage in 2024. Every talk is searchable — ask the archive about Fatima

In their words

pick something really like that you know something about

TechTO, Jun 2024 · watch at 03:58

the a players at Shopify like I time and time again I would see that they were able to zoom really deeply in on the problem they were solving but equally zoom out and figure and tell the story of why it's important

TechTO, Jun 2024 · watch at 07:50

learn how to build with it there's so many models out there for so many different kinds of cases just if you're not already play around with it it's you're going to need to understand how to build with this stuff and how it works for any aspect like any career any any opportunity that you're going to have over the next few years

TechTO, Jun 2024 · watch at 08:25
A few quotes can’t cover everything Fatima said on the TechTO stage. 1,600+ talks are searchable.Ask about Fatima

More from TechTO ×1

Around the web ×1

Quick answers

What is Fatima Yusuf known for?

Founding ImagineCreate AI, a generative-AI platform for e-commerce product and fashion imagery and virtual try-on.

What did she do before ImagineCreate AI?

She was on the team at Shopify and studied at the University of Toronto's Rotman Commerce program.

When did ImagineCreate AI launch?

The company launched its product in 2024.

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Maintained by TechTO · facts sourced and dated · last reviewed Jul 22, 2026