On the TechTO stage ×1
First seen on the TechTO stage in 2016. Every talk is searchable — ask the archive about Joelle ↗
In their words
After one too many tragic investor meetings, I started to end every meeting by asking: what could I have done differently that would make you invest today?
Do you even want to be CEO? And the truth was, I didn't. I loved the concept of being CEO, but I didn't feel ready to take on that kind of responsibility half-heartedly.
I learned that I have to let myself not do this alone anymore — and neither should any of you.
Around the web ×1
Quick answers
Who is Joelle MacPhee?
Director of product marketing at Scholastic Education Solutions, and formerly director of marketing at Ooka Island, the children's reading company her grandmother Dr. Kay MacPhee founded in Prince Edward Island.
What did Joelle MacPhee speak about at TechTO?
In August 2016 she told the story of stepping back from the CEO role at Ooka Island. Investors told her she was too green; instead of forcing it, she recruited an experienced CEO, Kelly Shaw, whom she trusted to run the company.
What is Ooka Island?
A children's learn-to-read program founded by MacPhee's grandmother, Dr. Kay MacPhee, in 2008. Scholastic acquired it in 2017.