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Rich Emrich on the TechTO stage

Rich Emrich

CEO, Mercata

AITorontoOn TechTO stages since 2018

Rich Emrich is CEO of Mercata, an AI research platform for hedge funds and fundamental investors. He co-founded Altus Assessments — later renamed Acuity Insights — and led it as CEO until January 2024, scaling the Casper admissions test past US$20 million in recurring revenue. He trained as a biomedical engineer.

On the TechTO stage ×1

First seen on the TechTO stage in 2018. Every talk is searchable — ask the archive about Rich

In their words

My third job was actually a referral from the guy I worked with in the first job. My fourth job was a referral from a guy I worked with in my second job. And the boss that I left eight years later introduced me to two academics that I ended up starting Altus Assessments with.

TechTO, Jan 2018 · watch at 03:52

If you're building trust in your reputation, making others look good, really focusing on that part of it and delivering on your promises, you're building up a network of advocates for your own self.

TechTO, Jan 2018 · watch at 04:27

When we talk about best-case scenario and we slip over the line into plain fiction, that stuff comes back to bite us. This community is quite small. You want to be in this for 20 years, 30 years, not to just get a cheque.

TechTO, Jan 2018 · watch at 05:32
A few quotes can’t cover everything Rich said on the TechTO stage. 1,600+ talks are searchable.Ask about Rich

Around the web ×1

Quick answers

What is Rich Emrich doing now?

He is CEO of Mercata, which builds an AI research operating system for fundamental investors — connecting a fund's internal notes and data to external events. It is a FutureSight venture.

What was Altus Assessments?

The company behind Casper, a situational judgement test used in admissions. He co-founded it and was CEO; it renamed itself Acuity Insights in 2022 and Matt Holland succeeded him as CEO in January 2024.

How big did Casper get?

By his January 2018 TechTO talk it was assessing over half of US medical school applicants, three years after launch, with a target of about 80 percent the following year (TechTO stage 2018-01-23).

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Maintained by TechTO · facts sourced and dated · last reviewed Aug 1, 2026