Stephanie Barrington

VP, Marketing, Well.ca

E-commerceTorontoOn TechTO stages since 2018

Stephanie Barrington is VP of Marketing at Well.ca, the Guelph online retailer McKesson Canada bought in 2017. She was its director of marketing when she spoke at MarketingTO in January 2018 on what actually grows an e-commerce business. Before Well.ca she led consumer marketing at PayPal and worked at Zoocasa and Lavalife.

On the TechTO stage ×1

TECHTO MARKETINGTO7:58

Stephanie Barrington of Well.ca presents The Secret Sauce for E-Commerce

MarketingTO · January 2018

Watch on YouTube ↗

First seen on the TechTO stage in 2018. Every talk is searchable — ask the archive about Stephanie ↗

In their words

Move fast fail fast — we say this because we want our employees to take risks. This is where the good stuff happens when people are pushing the bounds and taking risks.

TechTO MarketingTO, Jan 2018 · watch at 03:44 ↗

Some people call us cheap but I just call it good business.

TechTO MarketingTO, Jan 2018 · watch at 01:45 ↗

A few quotes can’t cover everything Stephanie said on the TechTO stage. 1,600+ talks are searchable.Ask about Stephanie ↗

Quick answers

What does Stephanie Barrington do?

She is VP of Marketing at Well.ca, the Canadian health and beauty e-commerce retailer, having moved up from director of marketing.

What did she speak about at TechTO?

Growing an e-commerce business — presented at MarketingTO in January 2018, when she was Well.ca's director of marketing.

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Maintained by TechTO · facts sourced and dated · last reviewed Aug 3, 2026