On the TechTO stage ×3
Lessons from Landing in the New York Times
Watch on YouTube ↗Building a New Category in Financial Services
Watch on YouTube ↗Lessons learned on the bumpy road of FinTech lending
Watch on YouTube ↗First seen on the TechTO stage in 2015. Every talk is searchable — ask the archive about Steven ↗
In their words
It's never a clear sail forward. Anybody who tells you differently either hasn't run a company, or is hiding something.
If you're gonna let us connect to your data sources, we're gonna give you money almost instantly. It may not be exactly what you want, but we're gonna show you that we're committed to you — so that you can take that next step and give us a little bit more data.
What we realized, after way too long, is that perhaps we should use the words that our users use, and not the words that we think that our users use.
I didn't expect anything in return from that initial reach out on LinkedIn. I did get something that was immensely valuable. Karma's awesome.
It took me no cost to do any of that. It just took me a little bit of time and a little bit of hustle.
That third tweet would never have happened if I didn't just say a simple thank you. People go out of their way to do things for you.
Quick answers
What is Steven Uster known for?
Co-founding FundThrough in 2014 and running it as CEO. FundThrough funds small businesses against their unpaid invoices, cutting a 30-to-90-day wait down to as little as 24 hours.
What did Steven Uster do before FundThrough?
He was an investment banker, as he told the TechTO stage in November 2016. He also said in July 2015 that FundThrough was his third startup and the first one to be outside-funded.
How many times has Steven Uster spoken at TechTO?
Three times — July 2015 on landing coverage in the New York Times, November 2016 on building a new category in financial services, and August 2018 on the lessons from fintech lending.


