Wil Schmor

Product manager and startup founder

ProptechWaterlooOn TechWaterloo stages since 2017

Wil Schmor co-founded Scheltr in Waterloo, a platform helping University of Waterloo and Wilfrid Laurier students find off-campus housing. A UX designer by training, he arrived in Waterloo in 2012 in the first cohort of Global Business and Digital Arts, and has since worked in product roles including on Amazon's seller experience design team.

On the TechWaterloo stage ×1

TECHWATERLOO9:11

Wil Schmor of Scheltr presents Automation, Prioritization, and Process

TechWaterloo · April 2017

Watch on YouTube ↗

First seen on the TechWaterloo stage in 2017. Every talk is searchable — ask the archive about Wil ↗

In their words

you want to make sure when you're signing a partnership you get the person at the top because if you start at the bottom it becomes really difficult

TechWaterloo, Apr 2017 · watch at 05:47 ↗

A few quotes can’t cover everything Wil said on the TechWaterloo stage. 1,600+ talks are searchable.Ask about Wil ↗

Quick answers

Who is Wil Schmor?

A co-founder of Scheltr, a Waterloo platform for student off-campus housing, and a UX designer turned product manager who has worked on Amazon's seller experience design team.

What did he speak about at TechWaterloo?

Speed as the one advantage a startup actually has. In an April 2017 talk he walked through what to automate first, how to order a backlog, and how much process a small team really needs while validating and building a product.

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Maintained by TechTO · facts sourced and dated · last reviewed Aug 4, 2026