The people
What they build
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Working at theScore
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On the TechTO stage
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About
theScore traces its roots in Toronto to 1997 and a Canadian cable television network, then rebuilt itself as a mobile-first business after the TV assets were sold to Rogers in 2012. Its flagship app offers personalised live scores, news and stats; theScore Bet, launched in September 2019, made it the first media company in North America to run its own sportsbook. Penn National Gaming completed its acquisition on 19 October 2021, and theScore operates today as a PENN Entertainment brand still headquartered in Toronto.
Backers
Wholly owned by PENN Entertainment since 19 October 2021; previously listed on the TSX and Nasdaq as SCR and delisted after the deal closed
Quick answers
Who owns theScore?
PENN Entertainment, formerly Penn National Gaming, which completed the acquisition on 19 October 2021 for about US$2B in cash and stock. theScore continues as a PENN brand run from Toronto.
What is theScore Bet?
theScore's own mobile sportsbook, launched in September 2019 and built as a native app in a market where competitors were web-based. It was live only in New Jersey at the time of the TechTO talk.
When was theScore founded?
The company dates its Toronto roots to 1997, when its cable television network launched. Score Media and Gaming became an independent mobile-first company in 2012 after the TV assets were sold to Rogers.