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Corey Brown on the TechTO stage

Corey Brown

Senior Director, Product Management, theScore

Sports MediaTorontoOn TechTO stages since 2020

Corey Brown was lead product manager at theScore when he spoke at TechTO in 2020, having led a redesign of its flagship sports app and product work on theScore Bet. Penn National Gaming acquired theScore for about US$2B in 2021; he is now a senior director of product management there.

On the TechTO stage ×2

First seen on the TechTO stage in 2020. Every talk is searchable — ask the archive about Corey

In their words

Is it just because it's different or is it actually because it's not solving anything for them?

TechTO Product, Jun 2020 · watch at 11:39
A few quotes can’t cover everything Corey said on the TechTO stage. 1,600+ talks are searchable.Ask about Corey

Quick answers

How does theScore prioritise product work?

Brown described two frameworks: a reversible-versus-irreversible by impact grid for quick calls on single features, and RICE, scoring reach, impact, confidence and effort, for the roadmap.

Why does theScore measure features year over year?

Because sports are seasonal. He noted a single extra NFL Sunday in a calendar month can move monthly active users by a couple hundred thousand, so daily and monthly comparisons mislead. Daily checks are reserved for bugs and negative signals.

What did he say about features that fail?

That failure is how you learn. He cited a content-type filter on the favourites feed that shipped and nobody used, and argued for cutting low-usage features when the engineering and maintenance cost outweighs their value.

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Maintained by TechTO · facts sourced and dated · last reviewed Aug 17, 2026