On the TechTO stage ×1
First seen on the TechTO stage in 2023. Every talk is searchable — ask the archive about Bryan ↗
In their words
all of these businesses grow via referrals in one way shape or form and they're all attributed
referral marketing will be much much bigger and it's frankly the reason that a lot of these companies have grown so fast
it ends up being way more affordable than alternatives referral leads convert 4X higher because the trust has already
More from TechTO ×1
Around the web ×1
Quick answers
Who is Bryan Altman?
He is the founder and CEO of Ziggy, a Web3 referral-marketing platform. Before crypto he was COO of Setter, a Sequoia-backed home-services marketplace that was acquired by Thumbtack.
What did Bryan Altman speak about at TechTO?
At the March 2023 TechTO Together Web3 edition, he argued that referral marketing is the most sustainable, affordable growth channel — referred leads convert far higher — and that blockchain wallets make two-way, attributed rewards viable for the first time.
What does his company Ziggy do?
Ziggy builds software (branded ChainVine) that lets Web3 organizations set up referral, affiliate and loyalty programs and pay rewards directly to users' wallets.