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Carter Gilchrist

Co-founder, Unbounce

Marketing softwareVancouver

Carter Gilchrist is one of six co-founders of Unbounce, the Vancouver landing-page software company started in 2009 and bootstrapped until 2020. He served as its president, and in June 2020 stepped down into an advisory role when Unbounce took $52 million from Crest Rock Partners and named Felicia Bochicchio president.

Carter hasn’t spoken on a TechTO, TechVancouver or TechWaterloo stage. This profile is here because Carter co-founded Unbounce, which appears in 2 talks in the archive.

Quick answers

Is Carter Gilchrist one of Unbounce's co-founders?

Yes. BetaKit's 2020-06-17 report on the Crest Rock deal, checked 2026-09-20, says: "Unbounce co-founder Carter Gilchrist told BetaKit the deal included a change of control, though the company's co-founders, of which there are six, are each maintaining the majority of their personal equity in Unbounce." Techcouver's 2020-06-17 story on the same round, also checked 2026-09-20, refers to "co-founder Carter Gilchrist."

What role did he hold at Unbounce?

President, until mid-2020. BetaKit's 2020-06-17 article, checked 2026-09-20, says: "After two years as president, Gilchrist is now set to step down from the role and move into a strategies advisory position." Techcouver, same date and checked the same day, says incoming president Felicia Bochicchio "takes over for co-founder Carter Gilchrist in this role."

What is his role at Unbounce today?

Not verified, so none is stated here. The most recent title I could confirm on a fetched page is the advisory move reported by BetaKit on 2020-06-17. ContentGrip's 2021-05-31 Unbounce explainer, checked 2026-09-20, calls him "Strategic Director"; directory listings say "Strategic Advisor." Those conflict and neither was confirmed against Unbounce itself, so the profile carries only the non-expiring co-founder title.

When and where was Unbounce founded?

BetaKit's 2020-06-17 article, checked 2026-09-20, says: "The Vancouver based company, founded in 2009, is calling the $52 million deal its 'first major funding,' noting that the company had been bootstrapped since inception." Wikipedia's Unbounce entry, checked 2026-09-20, likewise dates the founding to 2009 in Vancouver, British Columbia.

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Maintained by TechTO · facts sourced and dated · last reviewed Sep 20, 2026