ecosystem / people / chris-troelstra
C

Chris Troelstra

Co-founder, AvenueHQ

PropTech

Chris Troelstra co-founded AvenueHQ, a Vancouver company that handles websites, lead capture, advertising and newsletters for residential real estate agents. He started it in 2013 as Realty Butler with Rebecca Troelstra; it rebranded to AvenueHQ in February 2018. He was CEO when AvenueHQ announced a $4.5 million seed round in May 2018 to expand in the US.

Chris hasn’t spoken on a TechTO, TechVancouver or TechWaterloo stage. This profile is here because Chris co-founded AvenueHQ, which appears in 1 talk in the archive.

Quick answers

Who founded AvenueHQ with Chris Troelstra?

BrainStation reported on 2018-12-19 that AvenueHQ was founded in 2013 as Realty Butler by Rebecca Troelstra with her husband Chris Troelstra, then CEO; Rebecca was co-founder and COO.

What role did Chris Troelstra hold at AvenueHQ?

BrainStation described him on 2018-02-13 as co-founder and CEO of AvenueHQ, and BetaKit quoted him as CEO on 2018-05-24. This page does not confirm his current role.

When did Realty Butler become AvenueHQ?

BrainStation reported on 2018-02-13 that Realty Butler rebranded as AvenueHQ alongside its launch into its first US city; its 2018-12-19 profile dates the rebrand to February 2018.

How much did AvenueHQ raise under his leadership?

BetaKit reported on 2018-05-24 that Vancouver-based AvenueHQ raised a $4.5 million second seed round to expand into the US, hire and invest in product, quoting CEO Chris Troelstra.

Suggest an edit
This is you? Claim this profileAsk to be removed
Know someone who belongs here? Suggest a profile
Maintained by TechTO · facts sourced and dated · last reviewed Sep 18, 2026