On the TechTO stage ×1
First seen on the TechTO stage in 2023. Every talk is searchable — ask the archive about Drew ↗
In their words
I spent almost two decades at Walmart building out the retail media businesses and e-commerce businesses in Canada and the US
the stores at any given retailer have somewhere between a 60 and 100 conversion rate so at Walmart almost every single consumer that walks in the store ultimately purchases something the website has about three percent
More from TechTO ×3
Around the web ×2
Quick answers
What is Drew Cashmore known for?
Building retail media at Walmart. He launched Walmart Media Group in Canada as its general manager in 2015, then moved to San Francisco to help stand up the US retail media network that became Walmart Connect.
Where does he work now?
He is chief strategy officer at Vantage, which he joined as head of strategy in September 2024, after a period at Adaptive Retail Group and his time leading global marketing at Firework.