Quick answers
Did Eric Doucet co-found The Sales Factory?
Yes. The Sales Factory's About page, checked September 24, 2026, lists Doucet as CRO & Co-Founder and says the company was founded in 2018 in a downtown Toronto co-working space. A Globe and Mail sponsored-content profile published September 27, 2024 names Paul Griffin and Eric Doucet as the two founders.
What is Doucet's role today?
Chief Revenue Officer and co-founder, per The Sales Factory's About page checked September 24, 2026.
What did The Sales Factory focus on at first?
The Globe and Mail sponsored-content profile of September 27, 2024 says Griffin and Doucet first specialized in companies selling into sports and entertainment, then moved into B2B software after the 2020 pandemic pulled them away from events.