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Eytan Bensoussan on the TechTO stage

Eytan Bensoussan

Co-founder & CEO, NorthOne

FintechTorontoOn TechTO stages since 2021

Eytan Bensoussan co-founded NorthOne, a US small-business banking platform, after a JD/MBA at McGill and six years at McKinsey watching European fintech emerge. He interviewed a hundred small business owners before naming the company, and built it around one claim: most small businesses fail on cash-flow management, not product.

On the TechTO stage ×1

First seen on the TechTO stage in 2021. Every talk is searchable — ask the archive about Eytan

In their words

We're actually solving an important problem, which is that 80 percent of small business failure in America, at the very least, is due to cash flow mismanagement issues.

TechTO Canadian Rocketship, Jul 2021 · watch at 5:55

I'd spoken to a hundred small business owners across the continent before I even had a name for the company. And it's very awkward conversations — I didn't even know what I was building yet.

TechTO Canadian Rocketship, Jul 2021 · watch at 8:03

For most of them they think about a bank account like a socket in the wall. I don't care who my utility is, I get the electricity, I plug in, I need it to run my business.

TechTO Canadian Rocketship, Jul 2021 · watch at 8:53
A few quotes can’t cover everything Eytan said on the TechTO stage. 1,600+ talks are searchable.Ask about Eytan

Around the web ×1

Quick answers

What is NorthOne?

A small-business banking platform serving the American market — Bensoussan described it on the TechTO stage in July 2021 as "KOHO but for business." It provides checking, debit, remote cheque deposit and payments, with the stated aim of acting as the finance department a small business could not otherwise afford.

Is NorthOne still operating independently?

Unclear as of August 2026. northone.com now redirects to Relay Business Banking. NerdWallet noted the redirect in an editor's note dated 12 August 2026 and said Relay had not responded to its requests about the potential acquisition. No acquisition has been formally announced.

What did he do before founding NorthOne?

A JD/MBA at McGill, then roughly six years at McKinsey. He told TechTO he spent much of that time watching fintech emerge in Europe and trying to translate what it meant for large North American financial institutions — which is where the NorthOne idea started.

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Maintained by TechTO · facts sourced and dated · last reviewed Aug 13, 2026