ecosystem / people / jason-kealey
J

Jason Kealey

Co-founder, EZee Assist

AI

Jason Kealey is a co-founder of EZee Assist, the Toronto company building AI answers for franchise operators; BetaKit listed him as its chief product officer in 2023. He previously founded FranchiseBlast, bootstrapping it to more than 100 franchise brands before FranConnect acquired it in 2021. He now runs Whirl Insights, a franchise-technology consulting firm.

Jason hasn’t spoken on a TechTO, TechVancouver or TechWaterloo stage. This profile is here because Jason co-founded EZee Assist, which appears in 1 talk in the archive.

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Quick answers

What company did Jason Kealey co-found?

EZee Assist, a Toronto company whose AI answers franchise staff's operational questions from their brand's own documents. BetaKit reported on 2023-12-07 that Raphael Rajan founded EZee Assist that year alongside COO Shray Mehra, CTO Gabe Cadamuro and CPO Jason Kealey, and that Kealey brought industry experience from a franchise tech business he had launched, scaled and exited.

What did Jason Kealey build before EZee Assist?

FranchiseBlast, franchise management software. Restaurant Technology News reported on 2022-01-19 that Kealey founded FranchiseBlast in 2007 and grew it to represent over 100 franchise brands and multi-location businesses, and became FranConnect's vice-president of strategy after FranConnect acquired it in January 2021. The Ottawa Business Journal, naming him to its Forty Under 40 on 2021-06-09, reported that he bootstrapped the company to its exit with no outside equity funding.

What is Jason Kealey doing now?

The Whirl Insights website, checked September 2026, presents him as founder of Whirl Insights, a Gatineau, Quebec, consulting firm advising franchise systems and franchise technology companies on data, AI and product strategy. EZee Assist's team page, checked the same day, lists Rajan, Mehra and Cadamuro as co-founders and does not list Kealey.

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Maintained by TechTO · facts sourced and dated · last reviewed Sep 19, 2026