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Jessie Darroch on the TechTO stage

Jessie Darroch

Senior Director, People Operations & Talent, CrowdRiff

Travel marketing technologyTorontoOn TechTO stages since 2023

Jessie Darroch leads people operations and talent at CrowdRiff, the Toronto travel-marketing company. She joined in 2017 as its first talent hire, a team of one, and built out the recruiting and employer-brand function as the company grew past 900 customers. She presented CrowdRiff's culture and open roles at a TechTO Talent session in 2023.

On the TechTO stage ×1

First seen on the TechTO stage in 2023. Every talk is searchable — ask the archive about Jessie

In their words

I've been with CrowdRiff for just over five years now, and I'm happy to report that I still absolutely love my job, love the company. My career has grown here.

TechTO Talent, Mar 2023 · watch at 0:36

Working at CrowdRiff is really unique in that I feel like we really are what we do. We're a group of people who are so passionate and proud about the product we're building, because it encourages people to travel, to share real stories, to empower communities, and to connect the world.

TechTO Talent, Mar 2023 · watch at 2:21

We actually encourage our employees to travel, to see destinations that we work with all around the world, by actually giving them some money to go travel with.

TechTO Talent, Mar 2023 · watch at 3:10
A few quotes can’t cover everything Jessie said on the TechTO stage. 1,600+ talks are searchable.Ask about Jessie

Quick answers

Who is Jessie Darroch?

She leads people operations and talent at CrowdRiff, the Toronto travel-marketing company. She joined in 2017 as the first talent hire and grew the recruiting and employer-brand team.

What did she talk about at TechTO?

She hosted a TechTO Talent breakout in February 2023 about working at CrowdRiff, walking through the company's culture, its travel and learning perks, and its open engineering, product and sales roles.

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Maintained by TechTO · facts sourced and dated · last reviewed Jul 24, 2026