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Leila Keshavjee on the TechTO stage

Leila Keshavjee

Founder & CEO, Happy Pops

ConsumerTorontoOn TechTO stages since 2026

Leila Keshavjee founded Happy Pops in 2016, straight out of the University of Toronto, after buying an ice-pop business she saw for sale. She bootstrapped the all-natural frozen treat brand from one farmers-market stall to more than 2,000 Canadian grocery stores, and told a TechTO Commerce Toronto audience how the retail relationships were actually won.

On the TechTO stage ×1

First seen on the TechTO stage in 2026. Every talk is searchable — ask the archive about Leila

In their words

It's getting off the shelf that's harder than even getting on the shelf.

TechTO Commerce Toronto, May 2026 · watch at 06:53

There's a lot of people out there that will try to sell you stuff. Be really careful, especially in the early days.

TechTO Commerce Toronto, May 2026 · watch at 11:13
A few quotes can’t cover everything Leila said on the TechTO stage. 1,600+ talks are searchable.Ask about Leila

Around the web ×1

Quick answers

What is Happy Pops?

A Toronto brand of all-natural frozen pops made from real fruit in small batches, founded in 2016 and sold in more than 2,000 Canadian grocery stores.

Did Happy Pops appear on Dragons' Den?

Yes — Keshavjee closed a $150,000 deal with Arlene Dickinson in 2018, as the University of Toronto reported in March 2019.

How did Happy Pops get started?

With a $200 Fiverr logo and a chest freezer bought on Kijiji, sold from a single farmers-market stall, as she described on the TechTO stage in May 2026.

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Maintained by TechTO · facts sourced and dated · last reviewed Jul 26, 2026