On the TechTO stage ×4
5 Key Elements of Test & Learn
Watch on YouTube ↗
Thoughts on E-commerce
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Founder Journey ft. Marie Chevrier Schwartz
Listen to the episode ↗
TechTO x StandUp Ventures Present: Together With Women
Watch on YouTube ↗First seen on the TechTO stage in 2016. Every talk is searchable — ask the archive about Marie ↗
Also on the stage ×1
Panels and roundups Marie appeared on.
In their words
Enterprises want to spend on innovation, but they simply don't know how to buy it. And if you think about it, it makes sense — we're all building something new, we're all saying it's the new this of that. So every single time we present our ideas, it's not surprising that it's simply not in the budget.
The worst thing about running an experiment is running it with the wrong person — running it with someone who really has no power in making the purchase decisions.
We asked 22,000 consumers from Canada the question about whether or not they had an Amazon Prime account. In Canada right now, approximately 35% of households have an Amazon Prime account.
I went to the bar owner and I said, listen, like your bar is empty. I have a lot of friends. I want to be your marketing manager and I want to bring people to the bar.
so many times in my career journey and I think like right now I'm going with the flow and I think that serves so much
More from TechTO ×6
Around the web ×2
Quick answers
What is Marie Chevrier Schwartz known for?
Founding Sampler in 2013 and building it into a digital product-sampling platform used by more than 1,000 CPG brands across 23 countries, reaching over 59 million consumers. Sampler filed for bankruptcy in June 2024 and she has since spoken openly about why it failed.
What does Marie Chevrier Schwartz do now?
She is CEO of RETHINK Retail, a global community of retail executives and innovators, named in that role in the company's June 2026 announcement of its Media in Retail network. Between Sampler and RETHINK she led TechTO.
How many times has Marie Chevrier Schwartz spoken at TechTO?
Twice: June 2016 on the five elements of a test-and-learn pilot with enterprise clients, and August 2018 at MarketingTO on what e-commerce was doing to consumer packaged goods brands.