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Nick Saltarelli

Co-founder & co-CEO, Mid-Day Squares

Consumer packaged goodsMontreal

Nick Saltarelli is a co-founder and co-chief executive of Mid-Day Squares, the Montreal maker of functional chocolate bars that are high in protein and fibre. Saltarelli started the company in 2018 in a Montreal kitchen with Lezlie Karls and Jake Karls, and it now makes its bars in its own factory.

Nick hasn’t spoken on a TechTO, TechVancouver or TechWaterloo stage. This profile is here because Nick co-founded Mid-Day Squares.

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Quick answers

What is Nick Saltarelli's role at Mid-Day Squares?

Food Business News reported on 2026-09-01 that Saltarelli is co-founder and co-chief executive officer of Mid-Day Squares.

Who founded Mid-Day Squares with Nick Saltarelli?

The Split reported on 2023-07-27 that Saltarelli and the siblings Lezlie Karls and Jake Karls started the company in 2018 from their kitchen in Montreal.

What has Mid-Day Squares done recently?

Food Business News reported on 2026-09-01 that Mid-Day Squares raised $8 million to expand its Montreal manufacturing facility, had tested the bars in 300 Walmart stores in the United States and planned to launch into Costco by September 1.

Where has Nick Saltarelli talked about building the company?

Saltarelli has been interviewed on The Split podcast (2023-07-27), The Irresistible Factor from Sawtooth (published 2023-05-05) and Marketing People Love (2024-12-23), covering the chocolate market, building a factory and founder-led marketing.

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Maintained by TechTO · facts sourced and dated · last reviewed Sep 25, 2026