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Ryan Smith on the TechVancouver stage

Ryan Smith

Founder & CEO, FTSY

AIVancouverOn TechVancouver stages since 2017

Ryan Smith founded FTSY, the Vancouver company that scans a shopper's feet with a phone camera and matches them to footwear that actually fits. He started it with classmates in the UBC MBA programme, after a career that ran from volcanology in Hawaii through MRI scanning in Germany into enterprise software.

On the TechVancouver stage ×1

First seen on the TechVancouver stage in 2017. Every talk is searchable — ask the archive about Ryan

In their words

for me, like, skinny narrow feet, soccer cleats are awesome, high-end Italian shoes are awesome, everything else just sucks

TechVancouver, Apr 2017 · watch at 00:24

it's the kind of thing that a human learns from working out in Nordstrom for ten years

TechVancouver, Apr 2017 · watch at 02:08
A few quotes can’t cover everything Ryan said on the TechVancouver stage. 1,600+ talks are searchable.Ask about Ryan

Quick answers

What is Ryan Smith known for?

Founding FTSY, a Vancouver company that uses computer vision to build a 3D model of a customer's foot and recommend footwear that fits, in store and online.

What was his TechTO talk about?

A Demo of the Month at TechVancouver in April 2017, showing FTSY running in a closed beta in two Vancouver stores and explaining why sizing charts vary so much between brands.

How did FTSY start?

He said on stage that it came out of the UBC MBA programme, where he was looking for a large market with structural waste — and that the name came from a focus group participant who described shoe shopping as playing footsie.

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Maintained by TechTO · facts sourced and dated · last reviewed Aug 2, 2026