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Shelby Austin on the TechTO stage

Shelby Austin

Co-founder & CEO, Arteria AI

AITorontoOn TechTO stages since 2023

Shelby Austin is co-founder and CEO of Arteria AI, the Toronto company that turns financial institutions' documents into structured data. She spun it out of Deloitte, where she ran the Omnia AI practice for eight years after Deloitte acquired ATD Legal, the startup she founded as a practising lawyer in 2009.

On the TechTO stage ×2

First seen on the TechTO stage in 2023. Every talk is searchable — ask the archive about Shelby

In their words

I left and I started my first startup because I was inspired to solve the problem better and still am Mission driven in terms of what drives me.

TechTO Together, Apr 2023 · watch at 04:02

There's no substitute for running a great company and caring about your people.

TechTO Together, Apr 2023 · watch at 06:19

I really just focused on giving and not on taking.

TechTO Together, Apr 2023 · watch at 11:21
A few quotes can’t cover everything Shelby said on the TechTO stage. 1,600+ talks are searchable.Ask about Shelby

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Around the web ×1

Quick answers

What is Shelby Austin known for?

Founding ATD Legal as a practising lawyer, selling it to Deloitte, running Deloitte's Omnia AI practice, and then spinning Arteria AI out of Deloitte as co-founder and CEO.

What was her TechTO talk about?

Starting a company inside a professional services firm and spinning it out — an unusual route compared with quitting first. A TechTO Together fireside recorded in February 2023.

What started her first company?

Preparing for a trial that required 30,000 documents printed in duplicate. She told the TechTO stage that the room-filling stack convinced her basic data management could do the job better.

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Maintained by TechTO · facts sourced and dated · last reviewed Aug 13, 2026