ecosystem / companies / faire
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Faire

Faire is a wholesale marketplace connecting independent retailers with more than 100,000 brands from over 120 countries. Founded in 2017 out of Y Combinator, it is headquartered in San Francisco and runs its Canadian engineering hub — 300+ engineers — from Kitchener-Waterloo.

🚀 Rocketship ’22B2B marketplaceSan FranciscoFounded 2017faire.com ↗
$5.2Bvaluation at the November 2025 employee share saleFaire ↗
~$3Bexpected GMV for the year (November 2025)Faire ↗
$500M+annualized revenue, growing 40%+ year over year in Q3 2025Faire ↗
100,000+brands on the platform, from 120+ countriesFaire ↗
300+engineers in Faire's Canadian engineering organizationGifts & Decorative Accessories ↗

The people

M
Marcelo CortesCo-founder & Chief Architect · 2 TechTO talks
Max RhodesCo-founder & CEO · 1 TechTO talk
JK
Jeff KolovsonCo-founder & COOprofile coming
DP
Daniele PeritoCo-founderprofile coming

What they build

Faire MarketplaceWholesale marketplace connecting independent retailers with 100,000+ brandsProduct page ↗

Open roles via the TechTO Job Board

Working at Faire

Browse open roles across the community on the TechTO Job Board — Canada’s most connected tech network. Faire’s roles show up here whenever they post.

Open roles on the TechTO Job Board ↗Or their own careers page: faire.com/careers ↗

Jobs live on jobs.techto.org — the only structured source. We link to it rather than scraping career sites, so the board is always the source of truth.

On the TechTO stage

TECHTO

Marcelo Cortes of Faire presents Hypergrowth Challenges

April 2019
Watch on YouTube ↗
TECHTO

TechTO x TMX Presents: Three Comma Club ft. Faire

June 2022
Watch on YouTube ↗
TECHTO RETAILTO

Max Rhodes of Faire presents The Future is Local

April 2019
Watch on YouTube ↗

Every talk is searchable — ask the archive about Faire ↗

About

Faire came out of Y Combinator's Winter 2017 batch, co-founded by Max Rhodes, Marcelo Cortes, Jeff Kolovson and Daniele Perito. Cortes established the Canadian engineering organization in Kitchener-Waterloo and grew it past 300 engineers. He presented Faire's hypergrowth challenges on the TechTO stage in April 2019, when the company was a fraction of its current size. Faire was valued at $5.2B in a November 2025 employee share sale, down from a 2022 peak.

Backers

$1.5B+ raised from investors including Sequoia Capital, Khosla Ventures and Y Combinator; the November 2025 employee share sale was led by WCM Investment Management with Baillie Gifford and True North Fund

More from TechTO ×4

Newsletter
The best startup opportunitiesThe TechTO newsletter · mentions Faire
2025
Newsletter
September 28, 2023: Meet ReUpp and take in this latest e-commerce partnership we're excited aboutThe TechTO newsletter · mentions Faire
2023
Podcast
TechTO x TMX Presents: Three Comma Club ft. FaireFounder Journey · mentions Faire
2022
Podcast
Dapper Labs makes moves to grow their ecosystem, Faire takes the money while the going is good, Certn's focus continues to pay off | May 12, 2022TechTO Quick Takes · mentions Faire
2022

Quick answers

What does Faire do?

It runs an online wholesale marketplace where independent retailers buy from brands, operating across North America, Europe, Australia and New Zealand.

Is Faire a Canadian company?

Its corporate headquarters is San Francisco, but its Canadian headquarters and main engineering hub is Kitchener-Waterloo, built by co-founder Marcelo Cortes.

How much is Faire worth?

$5.2B as of a November 2025 employee share sale, when it also reported $500M+ annualized revenue and was eyeing an IPO.

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Maintained by TechTO · facts sourced and dated · last reviewed Jul 30, 2026