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ivvi

ivvi is a Toronto influencer-strategy firm founded by Taylor Klick, also operating as Influence For Impact. The name stands for Influencer & Viral Video Insights. It plans and measures creator campaigns for brands including Samsung, Adidas and Universal Pictures.

The people

What they build

ivviInfluencer strategy, campaign planning and measurement for brands and creatorsProduct page ↗

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Working at ivvi

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On the TechTO stage

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About

ivvi works on both sides of influencer marketing — advising brands on campaign and creator strategy, and representing creators who want work with brands whose impact they share. It negotiates with influencers, plans live creator events and reports on campaign results, and has built an engine that analyses video content to surface rising talent. Founder Taylor Klick presented the case for taking influencer strategy seriously at TechTO in June 2017.

Backers

No outside funding found in the coverage reviewed

Some figures are founder-stated, not independently confirmed

Quick answers

What is ivvi?

A Toronto influencer-strategy firm, also known as Influence For Impact, that plans and measures creator campaigns for brands and represents creators.

What does the name ivvi mean?

It is an acronym for Influencer & Viral Video Insights.

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Maintained by TechTO · facts sourced and dated · last reviewed Aug 3, 2026