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About
The Experience Advisors sits between research and delivery. The firm analyses how customers and employees actually interact with an organization, designs the experience that should replace it, and then trains the people who have to run it — which is why its stated numbers are split between projects and training sessions rather than reported as one figure.
It is based at 20 Bay Street in Toronto and describes itself as a minority and female-led advisory firm with more than 25 years of customer-experience and employee-experience expertise. Jessica Cryer and David Singh are its managing partners, and the site names roughly fifty staff across research, design, learning and delivery roles. Client logos include B2B Bank, Miele, Caesarstone Canada, Canada Post, CBC, Allianz and Aviva.
Bojana Nedic is an Experience Advisor with the firm. She earlier co-founded Pearl's Choice, a bootstrapped two-sided marketplace helping Canadians find retirement homes and senior-living resources, and joined a TechTO panel in March 2017 on raising big money versus small money.
Backers
An independent, partner-led advisory firm. No outside investment is announced on any page read for this profile.
Quick answers
What does The Experience Advisors do?
Customer and employee experience advisory from Toronto: research into how people deal with an organization, the design work to improve it, and the training to make it stick. It reports more than 2,000 projects and 20,000 training sessions.
Who runs it?
Jessica Cryer and David Singh are managing partners. The firm describes itself as minority and female-led, and lists roughly fifty staff across research, design, learning and delivery.
Who are its clients?
Logos and case references on its site include B2B Bank, Miele, Caesarstone Canada, Canada Post, CBC, Allianz and Aviva.