The people
What they build
Open roles via the TechTO Job Board
Working at Rival Technologies
Browse open roles across the community on the TechTO Job Board — Canada’s most connected tech network. Rival Technologies’s roles show up here whenever they post.
Open roles on the TechTO Job Board ↗Or their own careers page: rivaltech.com/careers ↗Jobs live on jobs.techto.org — the only structured source. We link to it rather than scraping career sites, so the board is always the source of truth.
About
Andrew Reid founded Vision Critical in 2000 and spent two decades building enterprise survey software before starting Rival Technologies to attack the response-rate problem from the other end: people answer phones, not questionnaires, so Rival runs research as a mobile-first chat — respondents reply by text, voice note or video, and the platform assembles the results. Its own site names John Deere, Brunswick and Coca-Cola among the brands using it. Rival sits inside Rival Group, launched in 2018 by Andrew and Jennifer Reid (as the Reid Campbell Group) with Angus Reid as an investor; the group also owns Reach3 Insights and, following a 2025 merger with Angus Reid Group, describes itself as Canada's largest independent research company. Andrew and Jennifer Reid were appointed co-CEOs of the group. Andrew Reid took the TechVancouver stage in June 2016, before Rival, while he was still running Vision Critical.
Backers
Founder-backed and privately held within Rival Group; the company's own about page names pollster Angus Reid as an investor at the group's 2018 formation. No venture round is disclosed.
Quick answers
What does Rival Technologies do?
It runs market research as a mobile chat rather than a survey form — respondents answer by text, voice or video — and packages the results for brand tracking, insight communities and market pulse studies.
Who founded Rival Technologies?
Andrew Reid, who two decades earlier founded Vision Critical, now known as Alida. Its about page gives 2017 as the founding year.
How does Rival relate to Angus Reid?
Both sit inside Rival Group. Andrew and Jennifer Reid launched the group in 2018 with Angus Reid as an investor, and Rival Group merged with Angus Reid Group in 2025.
Where is Rival Technologies based?
Vancouver, with offices in Toronto and Chicago.