The people
Open roles via the TechTO Job Board
Working at Nudge.ai
Browse open roles across the community on the TechTO Job Board — Canada’s most connected tech network. Nudge.ai’s roles show up here whenever they post.
Open roles on the TechTO Job Board ↗Jobs live on jobs.techto.org — the only structured source. We link to it rather than scraping career sites, so the board is always the source of truth.
On the TechTO stage
Paul Teshima of Nudge presents Your First Hire Should Be From Your Network
Watch on YouTube ↗
Paul Teshima of Nudge presenta Selling to Marketers
Watch on YouTube ↗Every talk is searchable — ask the archive about Nudge.ai ↗
About
Nudge.ai was founded in Toronto in 2014 by Paul Teshima and Steve Woods, both former Eloqua executives, to give sales teams relationship intelligence — surfacing who on a team already knew a target account, flagging deal risk and measuring account health from the relationships behind a pipeline rather than the CRM record. Teshima made the argument on the TechTO stage twice, in September 2015 and September 2016, including that a founder's first hire should come from their own network. The company announced a shutdown in mid-January 2020, citing difficulty raising the capital to extend its runway. In March 2020 Affinity acquired its technology, intellectual property and most of its product and engineering team, and opened its first international office in Toronto as a result; Teshima and Woods joined Affinity as advisers.
Backers
Venture-backed; investors not confirmed here. Assets acquired by Affinity in March 2020 after the company wound down.
Quick answers
What did Nudge.ai do?
It was a relationship intelligence platform for sales teams — helping them reach new accounts through existing relationships, analyse deal risk and measure account health.
Who founded Nudge.ai?
Paul Teshima and Steve Woods, in Toronto in 2014. Both were previously executives at Eloqua, the Toronto marketing automation company acquired by Oracle.
What happened to Nudge.ai?
It announced a shutdown in mid-January 2020 after being unable to raise more capital. Affinity acquired its technology, IP and most of its product and engineering team in March 2020, and opened a Toronto office.